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Real Fruit. No Bull.

Real Fruit. No Bull.

Delicious plant-based snacks made with simple ingredients that are vegan, gluten-free, and allergen-friendly.

Why Choose Us

10,000+
Happy Customers
500+
Products
50+
Countries

Our Story

At That’s it. Nutrition, we believe nature provides everything your body needs without the clutter of artificial additives. Our mission is to simplify healthy eating by crafting delicious, organic snacks like our signature dark chocolate truffles and pure fruit bars from real, whole ingredients. We are dedicated to providing families with transparent, nutrient-dense fuel that tastes as good as it feels.

What Our Customers Say

Finally, a snack bar with zero hidden junk. The mango bars are my go-to for quick morning energy.

M
Marcus R.

Perfect for my kids' lunchboxes. I love that the only ingredients are actual fruit and nothing else.

E
Elena G.

Clean nutrition that actually tastes great. These bars have become a staple in my marathon training kit.

J
Jordan T.

Trending Now

-70%
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Apple + Cinnamon Fruit Bars

$23.99

$7.20

-70%
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Apple + Coconut Fruit Bars

$23.99

$7.20

-70%
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Organic Dark Chocolate Date Truffles (3 Packs)

$23.99

$7.20

-70%
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Apple + Apricot Fruit Bars

$23.99

$7.20

-70%
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Apple + Mango Fruit Bars

$23.99

$7.20

-70%
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Apple + Pear Fruit Bars

$23.99

$7.20

-70%
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Apple + Pumpkin Seed Crunchables - Spicy Chili

$16.99

$5.10

-70%
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Apple + Banana Fruit Bars

$23.99

$7.20

Why Choose Us

🍎

Real Fruit Only

Two simple ingredients or fewer in every healthy snack bar.

🚫

Zero Added Sugar

Pure plant-based nutrition without any artificial sweeteners or fillers.

🛡️

Allergen Friendly

Safe, non-GMO snacks free from the top twelve food allergens.

Fuel Your Body With Real Fruit

Experience the pure power of plant-based nutrition with zero added sugars or preservatives.

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